Article posts.
What Does Best Practice Sponsorship For Non-Profits Look Like?
It's a question I get asked alot. As a sponsorship-seeker, you can find lots of information about certain 'points' in the sponsorship journey, like creating a great proposal or asking [...]
The road to failure is paved with good intentions…
As you may know by now, I have written several books on various aspects of corporate sponsorship and building effective relationships in order to support the abundance and sustainability of [...]
The 5 Laws of Sponsorship Proposals
SAVE YOUR PRECIOUS TIME – never send out a ‘cold’ proposal without first starting a conversation. You’ll save time, money and heartache if you pick up the phone first and [...]
Sponsorship Seekers and Fundraisers! Role of a Reporter
Sponsorship Seekers and Fundraisers! Do you capitalise on vital your role as an educator? Today I come to you in the role of a reporter. Two great articles have slid [...]
It’s time to bust the charity ‘overhead’ myth!
I just watched an AWESOME Tedx talk from a fellow Aussie, and felt inspired to share it with you! Juanita Wheeler, Managing Director of Full & Frank, a strategic consultant [...]
Is your organisation or event ‘sponsorship-ready’?
Doesn’t every non-profit organisation and event want to bring in more money through diverse income streams? Having more funds available to pour back into your organisation means that your research [...]
Do you know your ‘WHY’?
The purpose, cause, or belief that inspires you to do what you do? If you haven't yet had the pleasure of watching Simon Sinek, then I highly recommend you look up [...]
6 Key Questions To Ask Sponsors BEFORE Sending Out Your Next Proposal!
If you are in the middle of developing your 2015 sponsorship strategy that consists of a fabulous new sponsorship proposal that will go out to all the companies that you [...]
5 Ways To Know You’ve Found Your Ideal Sponsor
Your ideal sponsor... Is a company that has products and services that fill a need, desire or resolve a problem that your supporters have. Is a company or brand that [...]
Non-Profit Sponsorship Myth #1
Sponsorship and philanthropy are the same thing. Every non-profit organisation and charity wants to build a financially viable and culturally sustainable enterprise that serves their community and works collaboratively with [...]
